According to FIFA, roughly how many people around the world watched the 2022 World Cup final between Argentina and France?
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Answer
About 1.5 billion viewers
Across the whole tournament FIFA counted about 5 billion engagements, a figure that includes social media as well as television.
How to estimate it
About 5 billion of the world's 8 billion people have easy access to a television or a video stream. The final was played on a Sunday, in the afternoon or evening for Europe, Africa and the Americas, but late at night in East Asia. If 30 percent of those with access tuned in for at least part of it: 5 billion × 0.3 = 1.5 billion. FIFA reported about 1.5 billion viewers.
Source: FIFA
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